Macro welcomes the world's first 100 percent biodegradable disposable nappy

Macro welcomes the world's first 100 percent biodegradable disposable nappy
Macro welcomes the world's first 100% biodegradable disposable nappy to its shelves Safeties Nature Nappies are now available from Macro Wholefoods Market

Finally a solution to the age-old problem of pollution and nappies! For so long this has been a lose/lose battle between labour-intensive cloth nappies that require vast amounts of water and detergent versus disposable nappies that take up to 150 years to break down in landfill.

Safeties were designed by Western Australian scientist and mother, Charishma Sen. Charishma says, "This product is my life's work. It is a culmination of my love for the environment, my love for children and my love of design and I am so excited that 'she' has finally been delivered. Any mother would understand my relief as the gestation period for this 'baby' has been six years."

The range is available in four sizes - Newborn, Infant, Crawler and Toddler - all of which possess the following qualities:
  • Unique Cooling System
  • Unique fabric outer, not plastic!
  • Affordable for everyone
  • 100% biodegradable - fabric not paper!
  • Each packet contains biodegradable nappy bags
  • afeties are as absorbent as the leading brands and will suit most babies for day and night
  • Safeties use grafted polymer to natural starch technology that ensures liquid is naturally and quickly drawn away from the skin, thereby reducing the risk of nappy rash and more serious conditions that result from traditional absorption methods.
  • The product has been scientifically tested and in normal conditions breaks down completely in less
    than six months. However, due to the arid conditions of Australian landfill, it is estimated that Safeties will completely break down in these dryer conditions within 6-8 months. Included in each pack of nappies are 100% biodegradable disposal bags the nappies must be placed in when they are disposed of.
  • Product testing has been overwhelmingly positive.
  • The nappies' unique cuff system and flexible design ensures babies are less irritated and restricted when they are wearing the nappies.

    Macro Executive Chairman Pierce Cody says, "We are always looking for the newest innovations in eco technology and we think Safeties are a stroke of genius. They combine high performance functionality with sophisticated eco-design that makes them not only the most environmentally friendly disposable nappy on the planet but also simply the best."

    Safeties sizes include, newborn, infant, crawler & toddler

    Safeties are available from Macro Wholefoods Market for $29.99
    For further information about Safeties, please visit
    For further information about Macro Wholefoods Market, please visit

    Review: When it comes to the care of your baby you want only the best. Safeties provide all the comfort and absorbtion that regular nappies do but they also give you the peace of mind that you are doing something for the environment and your babies future.

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