A knickers manufacturer in Britain is over the moon with the successful launch of their Big Bloomers knickers in 10xl (dress size UK44/46) and the reason they are beaming is that they've made these extra supersize knickers in response to the demand from down under.
It seems that the Australian behind has totally eclipsed its British counterpart where a mere size 8xl (dress size UK36/38) knickers is the most popular size for broad beamed ladies.
Whereas the 8xl is a mere 69 inches (175 cms) round the hips, Australian ladies need an extra 10 inches (26 cms) of knicker fabric to cover their ample behinds.
'We introduced the 9XL last year because the Australian ladies asked us for something bigger but even that didn't do the trick" says Dianne Mannering a director of The Big Bloomers Company. 'So, we've brought out the 10xl which is a dress size UK44/46 with hips stretching to 79 inches /195cm. We have sold only a few here in the UK but we're very pleased with the response from our cousins down under and it can only mean that the Australian ladies are blooming out all over."
For more information see www.thebigbloomerscompany.co.uk