To Melbourne engineer and GPost Founder Rob Hardy, and his team, who had been working on this ground-breaking app for two years, they felt the call to action in recent weeks to fast-track the release following success in the USA sand extensive discussions with Federal and State Governments and businesses so that all Australians can download the free app now.
The GPost platform was developed by industry experts with a uniquely Australian appreciation of the need for robust and timely information to anyone no matter where they are, particularly given the size of the country.
Rob Hardy explained the challenge for all Australians right now and the weeks ahead
"As we prepare to go into even more lockdown in Australia, and during natural disasters, such as the terrible fires and floods that we have seen this year, or the now crippling COVID-19 pandemic outbreak, Governments, councils and emergency service providers can't be everywhere at once. It's not possible. We need to be able to target communications to all Australians, geographically and immediately, and to such detail as suburb by suburb and street by street" said Mr Hardy.
"GPost is a life-saving platform with the ability to fundamentally upgrade the way we manage disaster and crisis," he said.
Put simply, GPost allows personal and direct communications. You don't need multiple apps from various bodies – this is an "all in one" app that will become more important in the days ahead whether communications on suburb or street lockdowns, restrictions on services, information on jobs and payments, and even when you're neighbour needs help.
How GPost – this world first technology works - is quite simple.
GPost is a public messaging tool by geo-location that is capable of delivering information directly to individuals based on their address, street, suburb or geographic location, therefore a major tool in any lockdown.
The device automatically detects where you are and is accessible by desktop, tablet or mobile phone.
Postal mail has always been directed to a physical address while e-mail has always been directed to an individual or entity.
So, it follows that GPost updates traditional mail models by combining the two, allowing email to be directed to someone based entirely on where they physically are located.
GPost integrates with maps and location based electronic services, effectively mapping the world out and making each point on the map a mail destination GPost effectively modernises worldwide traditional "post office delivery" from the mail man enabling any physical location in the world to have a virtual identity which can be reached by the public.
Rob Hardy believes the greatest advantage of this landmark technology is its reliability under pressure and its ability to work in any situation.
"GPost still distributes information when phone networks have failed, infrastructure is destroyed, mobile phone networks are badly damaged, like in bushfires, or as we are seeing right now in Australia, when mobile phone networks are disrupted due to extremely high usage with everyone at home," said Mr Hardy.
The app can be used by a number of different organisations and bodies.
These include but are not limited to;
• Emergency Services
• Government departments and services like Centrelink, Medicare and more
• Local councils
• Student accommodation
• Concierge services
• Public transport corporations
• Private transport and logistics providers
• Telecommunications companies
• Defence forces
GPost is the first system in the world to link email with location, meaning the user is able to receive emergency or other info by email based on the user's physical location at time of access.
For example, police could 'push' info to the user by location, automatically alerting them in the event of a lockdown at a street level, suburb or geographical area.
Crime, natural disasters, terrorism, are at their most threatening when you are at risk. That means they occur near you and affect you and your family wherever you may be.
Government cannot provide universal services – emergency services simply can't be everywhere at once.
We need to be able to target communications to at-risk individuals geographically and immediately.
When you want to reach people in an area that may be threatened by fire, terrorism or a crime wave, authorities are limited in their options. Community members can be reached via SMS, phone or conventional email, but you do not know if they are in that area at that point in time. Radio and mobile phone transmission all depend on the survival of enabling infrastructure. And all current forms of notification and communications are limited: for example, SMS has character limits, requires a person to have a mobile phone, are prone to non-delivery in high volume situations, are high cost and do not allow two-way communications. There have been many horrific examples of communications infrastructure failure in recent Australian history and none more so than the recent Australian bushfires.
The technology provides:
• A central information nexus available to, all Emergency Services and Government Departments.
• Alerts can be instantly crosschecked by multiple emergency services and simultaneously updated, avoiding confusion and conflicting advice.
• A central information pool from which emails are generated to ensure consistency of language and terminology and creates a seamless integration between emergency services and government departments and minimises confusion for Australians.
"This is a ground-breaking powerful, peer intelligent safety and messaging tool that will unquestionably save lives by mapping physical addresses to digital addresses to help Aussies communicate with each other and minimise delays and disruptions," said Mr. Hardy.
"GPost was designed to help Australian communities in a time of emergency and difficult times as we are facing now. The platform is ready, scalable, and fully functional. It is the app that tells you everything you need to know," he said.
"While our trial in the United States is going extremely well, we know this will be a global success in coming weeks, months and years. We are well advanced in discussions with Governments and businesses and will soon announce some major partnerships" he said.