SheaMoisture Dandruff & Itch Relief Range

Media Release – July 2026: Dandruff and an itchy, irritated scalp can impact confidence and comfort, yet many anti-dandruff products leave hair feeling dry and stripped of moisture. SheaMoisture is redefining scalp care with the launch of its new SheaMoisture Dandruff & Itch Relief Range, available exclusively at Priceline now.

Powered by a blend of Apple Cider Vinegar and Niacinamide, alongside proven anti-dandruff actives, the four-piece collection is designed to help eliminate flakes, relieve itch and irritation, and support a healthier scalp while keeping hair hydrated, soft and manageable.

The range combines the clarifying benefits of Apple Cider Vinegar, which helps remove build-up and restore scalp balance, with Niacinamide, a skincare-inspired ingredient known for its soothing and scalp barrier-supporting properties. Together, they help create the ideal environment for a healthier scalp and stronger-looking hair.

Featuring proven anti-dandruff ingredients including Pyrithione Zinc and Salicylic Acid, the SheaMoisture Dandruff & Itch Relief Range helps fight
dandruff flakes and itch while maintaining the moisture balance curly, coily and textured hair needs.

When used together regularly, the Dandruff & Itch Relief Shampoo and Conditioner eliminate 100% of visible flakes while leaving hair feeling hydrated and refreshed*.

Complete Scalp Care, From Wash Day to In-Between
SheaMoisture Dandruff & Itch Relief Shampoo with Apple Cider Vinegar & Niacinamide 384mL RRP $23.50:
A powerful yet gentle anti-dandruff shampoo formulated with Pyrithione Zinc to help stop dandruff flakes, itch and irritation. It effectively cleanses both hair and scalp without stripping moisture, leaving hair refreshed, hydrated and healthy-looking.

SheaMoisture Dandruff & Itch Relief Conditioner with Apple Cider Vinegar & Niacinamide 384mL RRP$23.50:
A moisturising conditioner that helps soothe the scalp while fighting dandruff flakes and itch. It delivers essential hydration, helping leave hair softer, smoother and more manageable.

SheaMoisture Dandruff & Itch Relief Serum with Apple Cider Vinegar & Niacinamide 59mLRRP $29.99:
A targeted scalp treatment featuring Scalp Repair Technology, Niacinamide and Salicylic Acid to strengthen the scalp moisture barrier, lock in hydration and provide lasting itch relief. The lightweight, non-greasy formula is suitable for all hairstyles and can be used on wet or dry hair.

SheaMoisture Dandruff & Itch Relief Spray with Apple Cider Vinegar & Niacinamide 118mL RRP $29.99:
An instant scalp refresh spray designed for use between wash days. Formulated with Glycerin, Micellar Technology, Niacinamide and Salicylic Acid, it helps hydrate the scalp, dissolve build-up and relieve dandruff flakes, itch and irritation wherever you are.

The Rise of Scalp Wellness
As consumers increasingly embrace skincare-inspired approaches to haircare, scalp wellness has become one of beauty's fastest-growing categories. Rather than simply treating flakes, Australians are looking for solutions that support long-term scalp health while caring for their hair.

The new SheaMoisture Dandruff & Itch Relief Range delivers effective anti-dandruff care without compromising moisture, helping consumers achieve a balanced scalp and healthier-looking hair with every use.

The SheaMoisture Dandruff & Itch Relief Range is available now exclusively at selected Priceline stores nationwide and online.
www.sheamoisture.com.au