Young Aussies Seek a Share House Solution
Leaving home and heading off on your own has long been a rite of passage for young Australians. However, as the cost of living continues to rise, share house living has become more popular than ever before as young people look for a cost-effective solution to save money while still having a good time.
Nationwide there are currently around 573,000 Aussies aged 18-24 years living in a shared household*, an increase of 40,000 people in the past 2 years**. With bills, groceries and rent cheques demanding a greater chunk of income, the team at Carlton Dry has decided to 'Shout a Share House' and offer the chance for five Aussie share houses to live like kings for a year, rent-free and with the latest mod-cons.
According to the Australian Bureau of Statistics, life costs rose quite significantly over the past three months, with rent (up 4.5%), electricity (up 10.7%) and water (up 12.8%) sky rocketing and hurting share houses everywhere. In addition, the cost of food increased by 6.1% over the same period with price rises in staples such as fruit (rising 66.6% in price) and vegetables (rising 9.7% in price) costing Aussies more than ever before.
Five share houses (one in each mainland state) will have their rent and bills covered for an entire year, as well as win a number additional share house wish-list items: Foxtel, a cleaner, a Sonos wireless hi-fi system with unlimited streaming music, and a new bar fridge to chill their years' supply of Carlton Dry.
With shared accommodation comes shared problems; battles over who should clean the bathroom, who controls the tellie and whether a 24-hour, 7-day a week party is an acceptable lifestyle choice for every tenant. Beau Russell from Sydney has lived in a share house for the past year. "Living in a share house surrounds me with like-minded individuals. Pooling resources lets you live a pretty powerful social life where you can redirect your hard earned cash towards the things that really matter to a 25 year old Aussie. For me it's having an epic time while still getting somewhere in my career."
"Carlton Dry is all about enabling our drinkers to live for the moment," said Andrew Meldrum, group marketing manager for Carlton Dry at CUB. "We're giving five groups of Aussies the chance to live the dream rent free in luxury for a year. That cash injection, along with the beer, should help them have a pretty good 12-months, freeing up their funds so they can enjoy the fun things in life."
The 'Shout a Share House' promotion will see five lucky share houses awarded with:
Rent paid for a year
Utility bills paid for a year
Foxtel for 12 months
Sonos wireless hi-fi system
Unlimited music streaming
Sony Bravia 40" TV
Carlton Dry bar fridge
Beer for a year
To enter you need to enter your contact details and the unique code found inside specially marked cartons of Carlton Dry or Carlton Dry Fusion, or on the game card you picked up at a participating venue with your bottle or glass of Carlton Dry or Carlton Dry Fusion https://carltondry.com.au/sharehouse
Starts 01/10/11, closes 11.59pm (AEDT) 30/11/11.
Carlton Dry is a refreshing, easy drinking dry lager brewed to have a smooth crisp finish, with lower carbohydrates. Having experienced 21 per cent growth over the past year, Carlton Dry continues to be one of Australia's fastest growing beer brands.