Sweet Dreams Reimagined with M&M'S® and Peter Alexander's New Chocolate-Inspired Pyjamas

Sweet dreams are made of M&M'S, thanks to an exclusive collaboration with iconic Australian sleepwear brand Peter Alexander. The duo have teamed up to create a tasty, limited edition pyjama collection that's made for comfort and connection – inspired by M&M'S colourful characters.

Designed to bring some extra personality to bedtime, the seven-piece collection brings M&M'S playful world to life through joyful prints, bright colours, and relaxed silhouettes - made to share in matching moments with partners, family and friends.

The collection is sweetened by the release of M&M'S Crunchy Cookie - a deliciously indulgent new flavour, developed and made locally in Ballarat, Victoria. Combining M&M'S iconic milk chocolate and colourful candy shells, with delicious crunchy cookies, all in one bite-sized surprise, M&M'S Crunchy Cookie is perfect for movie nights, or late-night snacking.

Deborah Tran, M&M'S Lead Australia said, "Aussies continue to tell us how much they love the M&M'S brand - from exploring new flavours like Crunchy Cookie, to engaging with our playful world and characters beyond chocolate. Partnering with Peter Alexander felt like the perfect way to further ignite the M&M'S fandom and inject more fun into our everyday routine."

Known for playful partnerships that champion bold colour, personality and all-round good taste, M&M'S continues to find new ways to engage fans beyond the chocolate aisle.

M&M'S x Peter Alexander Collection
Available online and in stores now across Australia and New Zealand, the M&M'S x Peter Alexander collection transforms the brand's instantly recognisable colours and spokescandy characters into deliciously dreamy sleepwear for men and women.

Available in Women's sizes 6-26 and Men's XS-XXL, the collection offers PJ Sets, PJ Shorts and PJ Tops, with selected styles available in collectable M&M'S style packaging, RRP starting from $59.95.

• Women's M&M'S Tee: A deliciously soft oversized tee with a pocket of your favourite candied chocolate.
• Women's M&M'S Boxer Short: The perfect match to the M&M'S Tee – a mid-length boxer short packed into an M&M'S Gift Box.
• Women's M&M'S Shortie PJ Set: A matching cotton shortie set featuring all of your favourite Spokescandy, packed away into a tasty M&'M'S Gift Box.
• Men's M&M'S Pocket Tee: A relaxed, everyday favourite with a pocket logo of your favourite treat.
• Men's M&M'S Scattered Boxer Short: A chocolate brown boxer short designed as a sweet match to the M&M'S Pocket Tee, boxed in an M&M'S Gift Box.
• Men's M&M'S Plush Mid Short: Red + Yellow, M&M'S and Peter Alexander, two iconic duos come together on this sweetly soft Mid Short.
• Men's M&M'S Stripe Mid Short: All of your favourite Spokescandy in one design, the Men's M&M'S Stripe Mid Short shares perfectly with the Women's Shortie PJ Set.

The M&M'S x Peter Alexander collection is available online and in-store now, along with M&M'S Crunchy Cookie available across grocery, leading independent retailers, and convenience stores.

Review:

If your idea of a perfect night involves snacks, snuggles, and seriously cute sleepwear, let me introduce you to your new bedtime obsession 😴🍫

The M&M'S x Peter Alexander collaboration is basically a sugar rush for your wardrobe. This limited-edition pyjama collection takes everything we love about M&M'S"bold colours, cheeky characters, pure joy"and wraps it up in the softest, comfiest sleepwear imaginable. Sweet dreams, unlocked.

The seven-piece range is playful without being over-the-top, featuring relaxed silhouettes, joyful prints, and those instantly recognisable Spokescandy faces. It's made for matching moments too"whether that's with your partner, bestie, or the whole family. Coordinated PJs? Yes please.

And because this collab understands the assignment, it comes with a snackable bonus: M&M'S Crunchy Cookie. Think iconic milk chocolate, colourful candy shells, and crunchy cookie bits all in one bite-sized hit of happiness. Made locally in Ballarat, Victoria, it's the ultimate companion for movie nights, late-night chats, or "just one more" handful before bed.

From oversized women's tees with chocolatey pockets, to boxed PJ sets that feel like gifts to yourself, to men's shorts and tees in rich browns, stripes, and plush finishes"every piece feels thoughtful, fun, and genuinely wearable. Bonus points for the collectable M&M'S-style packaging, which makes unboxing almost as satisfying as eating the chocolate.

Bottom line? This collab doesn't just stop at the chocolate aisle"it turns bedtime into a full-on feel-good experience. Cute, comfy, colourful, and a little bit indulgent… just how nights in should be. 💕🍪✨