Whirlpool Refrigerator combines innovation and functionality to help consumers reduce food wastage and save energy over the holidays
Whirlpool, a global leader in innovative home appliances and whitegoods, today announced Australian availability for its innovative 675 Litre French Door Refrigerator Freezer (WQ709005XX) perfect for the consummate entertainer. Backed by continuous innovation and European design heritage, the launch of Whirlpool's first 4 door model, is set to help Australian families spend more time in, and out, of the kitchen with family and friends this summer.
A recent Australian Government study revealed that the average Australian household throws out 345kg of food each year, amounting to $8 billion of wastage. The holiday period sees Australian's spend an average of $10 billion on food, with 35% of this wasted and ending up as landfill.
"The Whirlpool French Door Refrigerator Freezer is practically purpose built for summer entertaining, especially for large families and those that host get-togethers often. From 6th Sense Technology and flexi freeze zones to preserve food for longer, to holiday mode to conserve energy whilst you are away, Whirlpool has the perfect refrigerator to keep avid entertainers at the top of their game, all whilst reducing food wastage and saving money.
"Whether it's a family BBQ with fresh salads, or your kid's friends over for a party and ice blocks in the backyard whilst they cool down under the sprinkler – keeping drinks cool and food fresher for longer, is especially important during the long hot days across the busy summer holiday period," said Liam Bryers, General Manager of Marketing, Whirlpool Oceania.
"As a passionate cook, I love creating healthy, wholesome dishes in my own kitchen, which starts with fresh ingredients and a touch of creativity. I'm quite conscious about food wastage in my own kitchen and I find comfort in the fact that my Whirlpool fridge will preserve the fresh produce I purchase each week. It makes it simple to prepare healthy dishes quickly, keeping my nutrition on track, and giving me more time to spend with my family", said Scott Gooding, Whirlpool Australia Brand Ambassador.
Whirlpool 675L French Door Refrigerator Freezer Features:
6th Sense Technology
Preserve food longer in a natural way with Whirlpool patented 6th SENSE technology, powered by an inverted compressor, it ensures precise and consistent temperature control. When the temperature changes, a sensor automatically detects temperature variations to restore the optimal environment and preserve fresh food. 6th Sense Freeze Lock minimises fluctuations in the freezer, reducing freezer burns and preserving quality of food.
Flexi Freeze and Fast Freeze
The spacious FastFreeze and FlexiFreeze compartments adapt to needs, allowing consumers to select the correct temperature to store a variety of different foods at the optimal temperature. The FastFreeze compartments allow consumers to speed up the freezing process with the touch of a button, ensuring food nutrients and texture are maintained. The FlexiFreeze compartments feature variable temperature levels at 7°C, -12°C and -18°C. Soft Freeze is ideal for food consumed within a week, while Mild Freeze keeps ice-cream and desserts ready to serve. Deep Freeze is perfect for preserving food, retaining the nutritional value of food for longer and reducing wastage.
Uses less power by running minimal cooling cycles, ideal when away and door is not being opened regularly.
Total No Frost
Save energy and forever forget about defrosting, as smart sensors inside the cavity will track temperature within the fridge and activate the defrost mode only when needed.
Created with modern style aesthetics in mind, the Whirlpool French Door Refrigerator Freezer features elegant and contemporary design elements. Its beautiful flat door, premium finishing and integrated handle bring a desirable touch of minimalist design to any Aussie home.
Its generous 675L capacity (409L refrigerator and a 268L freezer) offers flexibility, and adjustable elements ensure the Whirlpool French Door Refrigerator Freezer can adapt to changing needs of a growing family.
• Measurements: 909 (W) x 1874 (H) x 698 (D)
• Accessories: ice cube tray, glass shelves
• Digital Display: Temperature displayed clearly on front-facing panel
The Whirlpool French Door Refrigerator Freezer is available now for RRP $2,799.
See www.whirlpool.com.au for stockist details.