Fibre mascaras have long been a popular option for women and men seeking to enhance their lashes with additional volume and length. However, many formulations currently available on the market are made using synthetic fibrous materials, such as nylon and polyester, and run the risk of flaking, triggering allergies, and traumatising the corneal surface and sensitive eye area.
Turning to trees for inspiration, clean and conscious cosmetics brand, Luk Beautifood, today announces the official launch of their world-first fusion mascara, Lash Nourish; a 100% natural two-in-one treatment and colour containing a proprietary wood-derived cellulose polymer complex called CELL-U-LASH™️.
Extracted from pine trees and containing thousands of long-chain sugar molecules, each cellulose fibre measures between 20-110 microns and naturally coats lashes with a hydrophilic and breathable formula that improves follicular health and increases lash density, volume, and length.
Powered by a nourishing blend of vitamin-rich botanicals, including avocado oil, argan oil, cucumber seed oil, cacao butter, and bamboo stem, the lightweight, buildable, and flake-resistant formula naturally lifts, curls, and defines lashes, while providing all-day conditioning wear, hydration, and colour in two universally flattering shades, Black Tea and Espresso.
Accompanied by a moulded hourglass wand design with expert precision rubber bristles, each Lash Nourish mascara is made in Australia using vegan and cruelty-free ingredients, and utilises fully recyclable PEFC-approved packaging components, vegetable-based printing dyes, and TerraCycle™️ friendly hard materials.
Luk Beautifood Mascara
Colours: Black Tea or Espresso
RRP: $37.00 each
If you are sensitive to mascara like me, where you can only last a couple of hours before you start to get irritated and want to rub you are going to love Luk Beautifood Lash Nourish Mascara. With no nasties and only natural ingredients you can successfully wear Luk Beautifood Lash Nourish Mascara all day long with no irritation. No reaction whatsoever, which is super hard to find. Available in Black Tea for your traditional colourists or Espresso which is a rich black-brown that looks stunning on, try it for yourself and finally enjoy lushious lashes with brilliant colour.