FRIXION PENS CAPTURE METAL AND WOOD TREND
From furniture and homewares to sunglasses and watches, the latest trend for natural materials has extended to ink pens, with the launch of Frixion's new 3 in 1 Metal and Wood range.
'Just like mobile phone covers, jewellery and accessories, having a smart looking, on-trend pen to pull out of your handbag or briefcase makes a stylish statement, giving a polished look whether in the boardroom, school yard or meeting room," said Ms Barbara Oliver, marketing manager, Pilot Pen Australia.
Available in a choice of wood brown, dark brown or dark red, Frixion 3 in 1 Wood features a metal barrel with co-ordinating wood grain, topped off with a sleek metal tip and clip. RRP $31.45.
Frixion 3 in 1 Metal features a smooth metal barrel combined with easy grip rubber with a shiny metal clip and tip in a choice of five funky barrel colours: black, blue, violet, pink and orange. RRP $24.50.
Both 3 in 1 Metal and Wood varieties feature three ink colours – blue, black and red. Just click down the barrel to choose your colour. Just like all Frixion pens, the ink is thermo-sensitive which means if you make a mistake, you simply rub it out with the built-in eraser on the tip of the pen without a trace.
'Frixion 3 in 1 Metal and Wood not only looks great, but is practical too. You can colour code meeting notes, shopping lists or homework in one quick click and if you make a mistake you can rub it out and start again," said Ms Oliver.
Ms Oliver said that just as with fashion and furniture, design trends have a huge influence on pen design and that much thought goes into the look and feel of a pen before it hits the shelves, so it ticks every box for style and performance.
'The thick set barrel on Frixion 3 in 1 makes it easy to grip and also find in your handbag in your briefcase. The fine nib gives a beautiful flow whilst writing, allowing for precision and a clean fine look on the page. The combination of thick and thin adds a contrasting design element that is very appealing," she said.
Frixion 3 in 1 Metal and Wood is available from Officeworks.
For further information on Frixion, visit: www.pilotpen.com.au