Revolutionary bi-directional razor allows women to be effortlessly fab Schick Intuition f.a.b safely shaves forwards and backwards Schick has just released a revolutionary razor that safely shaves forwards and backwards – Schick® Intuition® f.a.b.TM – allowing women an effortless and simplified shave.
Available in stores now, Schick Intuition f.a.b. – meaning forwards and backwards – lets you shave without lifting the razor from the skin. With unique bi-directional blades – the top blades shave up and bottom blades shave down, for one continuous action. Water Activated Gel helps the razor move smoothly along your skin to provide an effortless glide.
Edgewell Personal Care Women's Shave Senior Brand Manager, Jocelyn Carswell says once women try the new technology, which challenges shaving norms, they will truly understand the benefits of the Intuition f.a.b. "A convenient and effortless shave was top of mind when developing this product and it will revolutionise women's beauty routines forever," says Ms Carswell.
"Women are so busy these days but still want to look effortlessly fab, so we wanted to bring them a product that could really deliver on this. We believe it's the best beauty hack around. It's not just a razor – it's a new way of enhancing your beauty routine."
Edgewell Personal Care Project Manager of Research & Development, Eric Kaplan says Schick Intuition f.a.b. was designed for safety and comfort while still providing an outstanding close shave.
"This is one of the most consumer-tested shave systems ever launched for Schick Women's who introduced the world's first women's safety razor, Silk Effects, in 1994," says Mr Kaplan.
In 2004, Schick revolutionised the shaving experience with the launch of the world's first 2-in-1 razor, the Schick Intuition, that lathers and shaves in one easy step to give consumers a smooth, effortless shave. Now in 2018 Schick is staying true to the legacy of delivering products that take the hassle out of shaving with the all-new Schick Intuition f.a.b. (Starter pack with one handle and two razors RRP $15.99, three refill blades
What is different about this razor?
Schick Intuition f.a.b is the only razor of its kind that shaves both forwards and backwards, allowing for a continuous motion, rather than lifting the razor from the skin.
How do I use it?
Instead of only using the razor in one direction, as originally established by the beauty industry, you can now
move the razor up and down, forward and backward, along the skin without lifting the razor head. Click here to
see how it works.
What part of my body should I use it on?
The Schick Intuition f.a.b has been specifically designed to be suitable for key shaving zones and is perfect for
the legs, bikini area and underarms.
Where can I buy one?
Woolworths, Coles, Priceline or Chemist Warehouse.
For more information, go to https://schick.com.au/product/intuition-fab-razor/